Digital Transformation Stories is a new series of interviews 十大网博靠谱平台的数字 is conducting with our members, ranging from those who help facilitate digital transformation processes to those who have been through or are going through a transformation themselves, to find out more about their experiences of digital transformations and share their advice.
本周澳门十大正规赌博娱乐平台我们的是 Slalom, a modern consulting firm focused on strategy, technology, and business transformation.
Could you tell us about your organisation and how you support businesses who are going through a digital transformation?
Slalom is a modern consulting firm focused on strategy, technology and business transformation. We combine personal connections in our local communities with global scale.
We support businesses going through digital transformation in a number of ways; helping define their strategy and roadmap, ensuring that they have the right technologies aligned to the right business processes, while realising value and achieving sustainable change by focusing on people (employees and customers) throughout.
除了, Slalom has the capability to develop and deliver world class digital products to our customers, 混合设计, engineering and analytics expertise to help them drive better outcomes for their customers.
We don’t see digital transformation as a one-off exercise - it is an ongoing journey. The journey will include introduction of flexible ways of working which set organisations up for continued success.
What impact do you think the Covid-19 pandemic has had on how businesses approach digital transformation, and what trends do you think we’ll see fuelling digital transformations post-pandemic?
The pandemic rapidly identified those businesses that had embraced digital transformation already, who were agile and connected enough to be able to respond quickly to changing customer demands or behaviour, and were resilient to the changes enforced on their operations by the lockdown. It also identified those that were not ready. 整体, the pandemic has highlighted the need for businesses to embrace technology and all that it entails.
前进, we will see a renewed drive to generate valuable insights from data, a greater willingness to embrace the cloud and all the benefits that it offers, 以及对更敏捷的渴望, 所以我们能够保持竞争力, getting new products to market more quickly, and engaging with customers more effectively.
What do businesses need to consider when mapping out their digital transformation journey?
One of the key considerations for a digital transformation is to be clear about the problem the business is trying to solve, 不要忽视这一点. Often there is not a single problem, instead there are a series of inter-related challenges that need to be understood and prioritised.
从大处着眼，从小事做起. Focus on the destination, but not at the expense of making progress. Plan yes, but do not spend so long planning that you don’t take action. The target destination today is unlikely to be the ultimate destination as the world will change too much for that.
在定义你的目标时, understand the impact of the change on customers and employees (If they are not going to be impacted, 该值将在哪里生成?).
Once there is a clear understanding of the problem, it is possible to start to shape the solution. This should be broken down into bite-sized chunks so it can be delivered incrementally and iteratively, realising tangible value each step of the way.
The capability and capacity of the business to deliver the change is a key factor, together with an understanding of the cost and potential disruption, underestimating this can undermine the process from the outset.
以及交付变更, it is important to consider the capacity of the business to absorb the change. How to ensure safe transition into operations? 谁会受到影响? 他们会受到怎样的影响? What other challenges are they dealing with?
A successful change process will allow the business to move forward and leave the past behind. What does “finished” really look like?
What role does culture have to play in digital transformation, and how can businesses create a culture that embraces digital and mitigate risks?
就像任何有意义的改变一样, culture has a huge role to play in a successful digital transformation, 虽然它经常被忽视. No matter how much effort you put into changing processes, 角色, 头衔和工作方式, if you do not achieve cultural change, then things will eventually revert to the way they were.
Changing culture is hard but not impossible. It needs to be led from the very top of the organisation, 在一个清晰的, compelling case for change (the “Why?”) and be continuously reinforced with actions as well as visual symbols, prompts and reminders.
Change can also be strongly influenced from the “bottom up” by helping the team understand the opportunities created along the way. This is often facilitated by the introduction of new talent, 或合作伙伴, bringing different capabilities and experience in working in different ways. Every new hire will change the culture slightly.
Successful organisations often demonstrate a growth mindset, openly communicating the impact of successes, reflections on failures and the lessons learned along the way.
As the journey is likely to be a long one, one of the most important features of successful organisations is resilience, aided by empathy and provision of guidance and support.
How can businesses learn where they should be focusing their efforts and navigate roadblocks?
Whether the objective of a digital transformation is to deliver incremental business value or to address an existential threat, it is important for it to be owned by the business. This requires leadership alignment on priorities, as well as clear ownership of areas of activity and associated outcomes.
Even when establishing foundational elements such as establishing a new platform, it is important to focus on a specific, high priority use case or business problem so that value is realised as quickly as possible.
Triggers for a digital transformation can include emerging competition, 性能问题, feedback from customers or employees, or changes to the operating environment. Lessons learned from early adopters can help inform the approach which can be further developed through discussion with peers and partners.
障碍往往来自内部. 结果是, leadership alignment is also critical in managing complexity or inter-dependencies, and to enable rapid decision making to maintain momentum.
How can businesses measure ROI on digital transformation?
Although funding approval for an agile digital transformation can be a challenge as it rarely aligns well with established Capex funding processes, ROI can partly be measured in the traditional way, based on tangible and intangible benefits delivered by the process.
Of course, non-financial metrics are also important. A digitally transformed workplace is typically happier, more dynamic and more innovative. This can be measured through metrics like employee engagement and unplanned attrition rates.
If done right, experimentation, creativity and innovation will result in some failures. 在这个背景下, metrics on how many projects have been stopped can be valuable, as well as how many have been successfully delivered.
How can businesses keep pace with changing technologies to ensure that they're delivering the best possible service?
It is almost impossible to keep pace with the changing technological landscape. Trying to do so would likely result in organisational inertia as introduction of new technologies continuously distract attention before any progress can be made.
而不是, the trick is to establish a flexible, functional platform capable of meeting today’s business needs, 它可以被缩放, enhanced and extended as the business grows and requirements evolve. 结果是, we see an increasing move to component-based architectures which allow organisations to develop and work with an ecosystem of technology partners.
If you could give one piece of advice to a business at the start of their digital transformation process, 会是什么呢??
开始. And start with what matters most… build confidence and momentum in the process by demonstrating early value against clearly understood business priorities (e.g. revenue, customer experience, operational efficiency).
想要了解更多十大网博靠谱平台Slalom的知识， 点击这里.
Want to tell your digital transformation story?
If your company would like to feature in a future edition of this series, contact thom@ospifse.net 了解更多信息.
